Helios exits market leader Continental Outdoor Media
18th June 2015
A shareholder group led by Helios Investment Partners (“Helios”) alongside The Rohatyn Group and RMB Corvest, has completed the sale of Continental Outdoor Media (“Continental”) to the number one outdoor advertising company worldwide, JCDecaux SA, in partnership with a community owned investment company, Royal Bafokeng Holdings.
Continental Outdoor Media is Africa’s largest outdoor advertising company, with market leading operations in South Africa and 13 other contiguous countries in southern and eastern Africa.
The successful sale of Continental underscores the strength of Helios’ investment strategy, which is to acquire and build market leading, diversified platform companies, operating in the core economic sectors of key African countries, with an emphasis on portfolio operations as a creator of value.